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Nothing scares the legend who is Danny Trejo... except counterfeit meds. We teamed up with the folks at Safe.Pharmacy to bring awareness to the trove of dangerous, 'bad' meds flooding the streets of Los Angeles.
The spot revolves around 'dangerous' film tropes of which Trejo has no fear at all with a surprise ending that punctuates the entire campaign.
Creative Director
Copywriter
Art Director
Executive Producer
Producer(s)
Director
Director of Photography
Production Designer
Editor
Music
Color
Production Company
Ernest Lupinacci
Ben Louis Nicholas
Deborah Sullivan
Tina Nakane, Deborah Sullivan
Ben Louis Nicholas
Ian Rigby
Damien Fortier
Ben Louis Nicholas, Michael Elliot
Bryan Scary & Giulio Carmassi
The Artery
